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Vehicle Personalization Solution

Put the power
of vehicle personalization into the hands of drivers

Let vehicle owners add personalization features for driving comfort and conveniences to achieve highly tailored vehicle experiences.

Add vehicle personalization to any class of vehicle

Deploy simple yet powerful customization routines that drivers can use to automatically configure their vehicle settings based on driving conditions and individual preferences.

Let drivers easily
configure their own
personalized features

Create intuitive, user-friendly apps for the smartphone, in-vehicle infotainment (IVI) systems, and the web, putting the power of personalization directly in the hands of vehicle owners.

Sonatus Updater is a product in the Sonatus software platform that enables over-the-air updates, a critical component of a software defined vehicle.

Continually delight customers and build customer loyalty with customizable features

Enhance vehicle personalization for end-users by continually adding new personalization routines, without new code development or costly OTA updates.

Vehicle Personalization Solution overview

Consumers are accustomed to the personalized experiences on their connected devices and now expect the same level of personalized content from the in automotive industry , especially as cars become increasingly connected. The Sonatus Vehicle Personalization Solution enables automakers to seamlessly add in vehicle personalization features to mass-market vehicles.

The Solution includes Sonatus Automator and an application SDK, allowing OEMs to create intuitive and user-friendly personalization apps for smartphones, IVI systems, and web interfaces. The ability to personalize automotive experiences will be essential for creating brand loyalty and will influence purchase decisions in the future.

Vehicle Personalization Solution Diagram
Add personalization features without new code

Use Automator Cloud to add customizable features using codeless automation routines, enabling users to set context-aware routines that automatically run based on their driving needs.

  • Define routines with various triggers and actions.
  • Triggers respond to in-vehicle signals and external events
  • Actions invoke vehicle functions or interact with external applications
  • Leveraging artificial intelligence and machine learning, if desired, to learn from user behavior
Create apps that let users customize vehicle features

Utilize the Solution SDK to create end-user facing personalization apps and quickly adapt to new trends.

  • Design apps with intuitive “if-this-then-that” style tasks
  • Deploy apps for smartphones, IVI systems, and the web
  • Empower end-users to customize their automation routines
  • Add convenience features and extend them in the future
Continuously introduce new features and experiences

Lightweight automation policies provide a simple and efficient way to continuously add new personalization features without new code development.

  • Use customer research and feedback for new ideas
  • Prototype and deploy new ideas at any point in the vehicle’s lifespan
  • Add feature-on-demand type offerings for instant activation
  • Car maker retains control and can ensure data privacy

Related resources

Resources

Sonatus Vehicle Personalization Solution data sheet

Empower owners to personalize their vehicles, delivering tailored driving experiences over the vehicle lifespan.
Press Releases

Sonatus Announces Vehicle Personalization Solution

SUNNYVALE, Calif., December 7, 2023 - Sonatus announces the Sonatus Vehicle Personalization Solution enabling automakers to put the power of personalization directly into the hands of their customers and offering them the ability to automatically tailor their vehicle settings and driving experiences according to their preferences.
Resources

Vehicle Personalization Solution

This episode provides a description of the Sonatus Vehicle Personalization Solution that allows OEMs to build end user applications for the smartphone, web or the in-vehicle infotainment system that allow vehicle owners to define routines to automatically configure their vehicles according to personal preferences and needs.
Woman experiencing a personalized vehicle feature
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